Brejlando

Objective
To bring Prague’s iconic theaters back to life during lockdown by launching Brejlando — the world’s first VR theater-on-demand. A cultural lifeline delivered to your doorstep, blending innovation with empathy at a time it was needed most.
Not just a Voice Over
1. Strategic concept marrying VR tech with cultural preservation
2. Brand and campaign ideation inspired by food delivery models
3. Full-funnel copywriting for web, social, PR, and press
4. 360° content creation with immersive on-stage filming
5. Targeted PPC campaigns to drive ticket sales
6. Operational logistics for headset delivery & return
7. Event partnerships and PR activations post-lockdown
Result
Brejlando was awarded the Fénix Marketing Content Prize, recognizing its innovative use of technology in cultural communication. Made with Brainz Immersive.